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When delivering a speech, surprise your audience by making it brief, says James C. Humes, author of Speak Like Churchill — Stand Like Lincoln: 21 Powerful Secrets of History's Greatest Speakers (Prima Publishing). “If your audience is anticipating a 20-minute or 30-minute speech, astonish them by speaking for five minutes,” says Humes. “Terse is far better than long-winded. How long was the Gettysburg Address? Two minutes.”
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